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RETAIL DATA ANALYTICS FIRM DRIVES BETTER BUSINESS OUTCOMES

84.51°, a data analytics company, has selected Decision Lens to prioritize and resource initiatives across the company.  The 84.51° team is devoted to developing, nurturing, and embracing customer-driven relationships at retail. By using a sophisticated suite of tools and technology, 84.51° navigates the complex data landscape to reveal relevant customer patterns.

“It is important for us to stick to our core competencies, not only in delivering products and services, but also in running our progressive business.  As we piloted Decision Lens, we recognized that their approach to business, using data and science to make informed decisions, aligns with our fundamental thinking. We look forward to leveraging Decision Lens to help us drive our strategies and deliver the most value possible to our clients and their customers”  Brian Merkle, Chief Financial Officer, 84.51°